Job Specifications & Details
Role Overview
This role involves researching and analyzing digital content, developing creative concepts, and writing engaging copy for marketing campaigns within the digital entertainment industry.
Key Responsibilities
• Research and select source materials, including interviews, podcasts, shows, streams, and viral content.• Analyze video content to identify potentially useful elements: hooks, suitable dialogues, and emotional reactions.• Create technical specifications for designers.• Develop video logic, rearranging scenes to meet campaign objectives and boost sales.• Write new dialogues and adapt character speech for scripts.• Ensure quality control of technical specifications.• Maintain and update the content database with new source materials.
Requirements & Qualifications
• Deep understanding of content on YouTube, Instagram, and TikTok platforms.• Knowledge of popular media personalities and trends on Twitch, Kick, and Instagram.