Job Specifications & Details
Role Overview
We are looking for an experienced Media Buyer Team Lead to manage a team and optimize Facebook advertising campaigns within the dynamic digital entertainment industry. This role requires a deep understanding of metrics and the ability to scale profitable connections.
Key Responsibilities
• Identifying, scaling, and maintaining profitable advertising bundles
• In-depth analysis of metrics and tracking to improve campaign effectiveness
• Developing and training a team of media buyers
• Achieving set KPIs and traffic volume targets
Requirements & Qualifications
• 2+ years of experience in digital marketing (Facebook), preferably within the interactive entertainment industry
• Deep understanding of advertising metrics, tracking systems, and analytics
• Proven leadership skills and results-oriented approach
• Ability to manage large budgets and scale campaigns