Job Specifications & Details
Role Overview
Developing the ambassador program, building a portfolio of public figures, launching content projects from idea to execution, negotiating with ambassadors, agencies, rights holders, and production companies, identifying brand presence opportunities in sports, music, entertainment, and cultural trends, formulating strategy and activation plans, evaluating partnership and content project effectiveness, managing the department's budget, leading the influence and content project team, and collaborating with marketing, PR, SMM, media, and partnerships departments.
Key Responsibilities
• Develop the ambassador program and build a portfolio of athletes, artists, bloggers, and streamers.
• Launch content projects from idea to execution on key platforms.
• Conduct negotiations with ambassadors, agencies, rights holders, and production companies.
• Seek opportunities for brand presence in sports, music, entertainment, and current cultural trends.
• Formulate the department's strategy and activation plan.
• Evaluate the effectiveness of partnerships and content projects.
• Manage the department's budget.
• Lead the influence and content project team.
• Interact with marketing, PR, SMM, media, and partnerships departments.
Requirements & Qualifications
• 5+ years of experience in leadership roles within partnerships, influence marketing, talent management, artist relations, entertainment marketing, or related fields.
• Experience managing a team of 5 or more people.
• Proven track record of launching large-scale projects with well-known athletes, artists, bloggers, or other public figures.
• Experience in strategy development, KPI setting, and budget management.
• Ability to evaluate the effectiveness of partnership, influence, and content projects.
• Extensive professional network in sports, music, and entertainment.
• Experience in the music industry, sports marketing, telecom, entertainment, major brands, talent agencies, or production companies.