Job Specifications & Details
Role Overview
We are seeking an experienced Head of SMM to develop and implement content strategies across Instagram, Telegram, and YouTube. You will manage a team, create engaging creatives, and analyze content effectiveness for B2C products.
Key Responsibilities
• Develop content strategies and create content plans for Instagram, Telegram, and YouTube• Manage a team of SMM specialists, editors, and contractors• Develop creatives, establish content strategy, and collaborate with contractors on content production• Research references and generate innovative content ideas• Grow and manage the community, engaging with the audience• Analyze content effectiveness and prepare performance reports
Requirements & Qualifications
• Minimum 6 months of experience as a Head of SMM• Proven experience managing Instagram, Telegram, and YouTube channels• Experience with vertical content (Reels, Shorts, TikTok)• Experience collaborating with production teams and external contractors• Proficient in using AI tools and neural networks for work• Experience with B2C products• English language proficiency (Turkish is a plus)