Job Specifications & Details
Role Overview
We are seeking an experienced Media Buyer to strategically scale our brand within the dynamic Southeast Asian market. This role involves active participation in the development and promotion of our digital entertainment products.
Key Responsibilities
• Traffic acquisition through various channels, including FB, Google, InApp networks, and Tier-3 markets. • Development and testing of marketing hypotheses tailored for the Asian audience. • Active work with key metrics such as conversions (FTD), LTV, and ROI, with a focus on a 30–90 day horizon.
Requirements & Qualifications
• Experience in performance marketing or the interactive entertainment sector for 2–4 years. • Proven cases of successful media buying in Asian, LATAM, or African geos. • Strong proficiency in analytical tools. • English language proficiency at B2 level or higher. • Experience with retention strategies is a significant advantage.