Job Specifications & Details
Role Overview
Seeking an experienced Middle/Senior Media Buyer to work with the LATAM region. This role involves launching, optimizing, and scaling advertising campaigns, as well as testing new hypotheses and creatives within the 'Finance' vertical.
Key Responsibilities
• Launching and managing advertising campaigns in LATAM.
• Testing new bundles and creatives.
• Analyzing advertising campaign metrics.
• Optimizing and scaling profitable bundles.
• Controlling advertising budget expenditure.
• Searching for and testing new hypotheses.
• Maintaining statistics and reporting on results.
Requirements & Qualifications
• Mandatory experience in the 'Finance' vertical and LATAM geo.
• Understanding the principles of launching, optimizing, and scaling advertising campaigns.
• Ability to analyze key metrics: Spend, CPA, CPL, ROI, CR, FD/RD.
• Experience with advertising accounts and anti-detect browsers.
• Ability to independently test bundles and find effective solutions.
• Results-oriented and ready to work with large volumes.