Job Specifications & Details
Role Overview
88 Projects is a direct advertiser specializing in the nutra (health supplements) niche, actively operating in the DACH markets (Germany, Switzerland, Austria). We are looking for an experienced Native Ads Media Buyer to join our team.
Key Responsibilities
• Launching, managing, and optimizing advertising campaigns in Native Ads
• Scaling profitable campaigns while maintaining a stable volume of leads and target CPA/ROAS metrics
• Analyzing campaign effectiveness, preparing regular reports, and developing data-driven optimization strategies
• Continuously testing funnels, audiences, creatives, landing pages, and offers
• Weekly launching and evaluating new creative concepts
• Building and maintaining relationships with advertising platforms, publishers, and account managers
Requirements & Qualifications
• 2+ years of experience as a Media Buyer, specifically with Native Ads (Taboola, Outbrain, MGID, RevContent, Mediago, etc.)
• Experience in the Nutra/Health vertical is a plus
• Strong proficiency in analytics: CPA, ROAS, CTR, CR, and other key metrics
• Experience with trackers (RedTrack or similar)
• Ability to independently formulate hypotheses and conduct A/B testing for creatives, landing pages, and offers
• Skills in managing large budgets and making decisions on campaign scaling/pausing
• English language proficiency B1+
• Responsibility, independence, and results-oriented approach
• Ability to multitask and meet deadlines