Job Specifications & Details
Role Overview
We are seeking a Performance Marketing Specialist to manage and scale paid user acquisition campaigns.
Key Responsibilities
• Launch and optimize paid campaigns
• Generate and scale qualified leads
• Improve CPL, CAC, and conversion rates
• Test audiences, creatives, and channels
• Collaborate with Product Marketing and Sales teams
Requirements & Qualifications
• 1+ year of experience in Performance Marketing
• Experience with B2B lead generation
• Knowledge of paid social, retargeting, analytics, and A/B testing