Job Specifications & Details
Role Overview
Seeking an experienced Performance Marketing Team Lead to work with TikTok Ads. You will be responsible for managing a team of media buyers, traffic acquisition, scaling campaigns, and achieving key performance indicators.
Key Responsibilities
• Managing a team of performance marketing specialists• Acquiring traffic via TikTok Ads• Identifying and scaling effective advertising campaigns• Analyzing creatives and collaborating with the design team• Monitoring Key Performance Indicators (KPIs) and reporting
Requirements & Qualifications
• Experience as a Performance Marketing Team Lead for TikTok for at least 6 months• Proven experience in independent traffic acquisition• Understanding of nuances in various advertising verticals• Strong skills in team and process management• Experience in investments is a plus