Job Specifications & Details
Role Overview
One of the brands within a large international digital entertainment holding is seeking a Retargeting Manager to build the retargeting department from scratch.
Key Responsibilities
• Build a user retargeting and reactivation system;• Work with audiences, analytics, and tracking;• Launch and scale campaigns;• Test hypotheses and identify growth opportunities.
Requirements & Qualifications
• 2+ years of experience in the interactive entertainment sector;• Successful cases in Retargeting;• Proficiency with Meta Ads, Google Ads, GTM, CAPI, GA4;• Fluent Russian language.